Is Coty smelling of roses?

Is Coty smelling of roses?

about 5 years ago1 min

Hot on the heels of L’Occitane’s Monday announcement of its $900 million acquisition of beauty brand Elemis, sources are suggesting that American cosmetician Coty – worth $5 billion – might be next…

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Accrete.AI’s Rumor Hound tracks M&A rumors in real time – from sources ranging from the mainstream to the madcap – and assigns reliability scores to sort the credible from the crazy.

Top of its pile of “highly reliable” rumors is a takeover of Coty, thanks to several mentions on popular investor social media platform StockTwits – and, more importantly, a mention on closely followed tip-sharing site StreetInsider. Of course, the story could just be… made up 💅

According to Bloomberg, the global beauty market grew 5% last year, thanks to strong demand from China. But with Chinese spending slowing, M&A may be another way for big beauty companies to get even bigger. And Coty owns high-end fragrance brands like Burberry, David Beckham and Bottega Veneta – which luxury-loving spenders might not be so quick to abandon.

Rumor Hound’s analysis, based on the most recent M&A suggestions from its sources, concludes that Coty’s share price could rise by 72-76% – if it gets bought. Finimize reached out to Coty to ask how likely this is – but we haven’t had a reply yet 🤷

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Let us know what you think of these M&A rumors, by the way – hit 📈 if you want to see more or 📉 if you’re all about the facts.

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