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Morgan Stanley’s rosy outlook gives Tesla a boost

Here’s why the investment bank is crushing on the EV maker’s prospects now.

Morgan Stanley’s Love Letter Gives Tesla Shares A Boost

If you own shares in Tesla, you’ve had a lot to cheer lately, with its stock more than doubling this year. And analysts at Morgan Stanley reckon you’ll have even more reason to break out the bubbly soon, thanks to Tesla’s Dojo supercomputer, which went into production in July. It’s designed to train AI models for self-driving cars, and Morgan Stanley estimates that could open up an entirely new market for the world’s most valuable carmaker – like what AWS did for Amazon in the cloud space. The idea is that Dojo could allow for the faster adoption of robotaxis, and ultimately make highly profitable software and services a key driver of the business. That’s why, in its latest research note, Morgan Stanley jacked up its 12-month price target for the stock to $400 from $250.

Morgan Stanley’s love note got passed around on Monday and helped drive a 10% bump in Tesla’s share price. Mind you, this AI-fueled hopefulness about Tesla isn’t unfounded: Elon Musk is all about the technology and says his EV maker will plow more than $1 billion into the AI project over the next year.

But, there are also reasons to think twice about jumping into Tesla’s shares headfirst. For one, Morgan Stanley has a history of making dramatic changes to its outlook based on Tesla’s potential in the self-driving space (which has still not materialized). And that over-optimism is pretty clear from this chart: it shows that Tesla’s shares have rarely lived up to Morgan Stanley’s targets in recent years.

And for a bit more context, consider this: the average price target among analysts tracked by Bloomberg is around $270 – well shy of Morgan Stanley’s $400.

Look, there’s surely potential here, and Tesla’s stock *could* be undervalued based on these assumptions. What’s more, the picture could change (and get clearer) in the next few months: the next version of Tesla’s full self-driving system is due out at the end of the year, after all. But, for now, jumping in *purely* off the back of this call might not be the best move. If you’re looking for a slice of the pie, it’s worth viewing this as one part of the whole Tesla picture.



Quick Take

encryptedEmail

planSlug

slugOrId

ContentPieceQuery

viewer

authorization

content

SingleContentPiece_viewer

webSubscriptions

mostPopularTags

query ContentPieceQuery(
  $slugOrId: String
  $encryptedEmail: String
  $planSlug: String
) {
  viewer {
    authorization {
      roles {
        isAnonymous
      }
      ...SingleContentPiece_authorization
    }
    ...SingleContentPiece_viewer_2HyoJ4
    content(encryptedEmail: $encryptedEmail) {
      ...SingleContentPiece_content
      contentPiece(slugOrId: $slugOrId) {
        __typename
        ...SingleContentPiece_contentPiece
        canonicalLink
        id
      }
    }
    id
  }
}

fragment AnonymousPaywall_viewer_2HyoJ4 on Viewer {
  webSubscriptions {
    defaultWebPlan {
      ...PremiumAccountPromotionPanel_webPaymentPlan_2HyoJ4
    }
  }
}

fragment AudioOnlyBanner_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  headerImage {
    ...ServerImage_image
  }
  title
}

fragment AuthorLinkWrapper_author on Author {
  slug
  isActive
}

fragment Avatar_image on URLImage {
  original
}

fragment Block_block on ContentPieceBlock {
  __isContentPieceBlock: __typename
  __typename
  ... on TextBlock {
    id
    ...TextBlock_block
  }
  ... on ImageBlock {
    id
    ...ImageBlock_block
  }
  ... on QuoteBlock {
    id
    ...QuoteBlock_block
  }
}

fragment ContentAuthorAndMetadata_author on Author {
  id
  byline
  profilePicture {
    ...Avatar_image
  }
  ...AuthorLinkWrapper_author
}

fragment ContentFooter_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  id
  title
  deepLink
  canonicalLink
  slug
  hasChapters
  chapters {
    __typename
    id
    slug
  }
  mostRelevantTags(first: 30) {
    edges {
      node {
        __typename
        ...Tag_tag
        ... on Node {
          __isNode: __typename
          id
        }
      }
    }
  }
}

fragment ContentHeaderDetails_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  ...ContentMetadata_contentPiece
  ...ListenButton_contentPiece
  ...DownloadContentButton_contentPiece
  ...ContentPieceBookmarkIcon_contentPiece
  id
  title
  deepLink
  canonicalLink
  slug
  hasChapters
  chapters {
    __typename
    id
    slug
  }
  author {
    ...AuthorLinkWrapper_author
    ...ContentAuthorAndMetadata_author
    id
  }
}

fragment ContentHeader_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  ...DefaultContentHeader_contentPiece
  ...EvergreenContentHeader_contentPiece
  contentPieceType {
    name
  }
}

fragment ContentMetadata_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  consumptionTime
  dateUpdatedDisplay
  contentPieceType {
    isEvergreen
  }
  author {
    byline
    ...AuthorLinkWrapper_author
    id
  }
}

fragment ContentPieceBookmarkIcon_contentPiece on ContentPiece {
  id
  isBookmarked
  title
}

fragment ContentPieceSEO_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  title
  imageForSeo: headerImage {
    url: full
  }
  subtitle
  firstPublishedAt
  id
  ... on PublicContentPiece {
    globalContentPieceId
  }
  byline
  seoTitle
  searchDescription
  canonicalLink
}

fragment ContentPieceSponsor_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  sponsoringCompany {
    id
    name
    link
    logo {
      ...ServerImage_image
    }
  }
}

fragment DefaultContentHeader_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  ...ContentHeaderDetails_contentPiece
  ...AudioOnlyBanner_contentPiece
  ...KeyInsights_contentPiece
  id
  title
  headerImage {
    ...ServerImage_image
  }
}

fragment DownloadContentButton_authorization on Authorization {
  roles {
    isB2bUser
  }
}

fragment DownloadContentButton_blocks on ContentPieceBlock {
  __isContentPieceBlock: __typename
  ... on TextBlock {
    textMarkdown
  }
}

fragment DownloadContentButton_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  id
  title
  isAvailableToProducts
  blocks {
    __typename
    ...DownloadContentButton_blocks
    ... on Node {
      __isNode: __typename
      id
    }
  }
  chapters {
    __typename
    id
    title
    blocks {
      __typename
      ...DownloadContentButton_blocks
      ... on Node {
        __isNode: __typename
        id
      }
    }
  }
  keyInsightsBlocks {
    id
    ...DownloadContentButton_blocks
  }
}

fragment EvergreenContentHeader_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  ...ContentMetadata_contentPiece
  ...ListenButton_contentPiece
  ...ContentPieceSponsor_contentPiece
  ...ContentPieceBookmarkIcon_contentPiece
  canonicalLink
  id
  deepLink
  title
  slug
  hasChapters
  chapters {
    __typename
    id
    slug
  }
  headerImage {
    ...ServerImage_image
  }
  ...DownloadContentButton_contentPiece
}

fragment ImageBlock_block on ImageBlock {
  image {
    ...ServerImage_image
  }
  alt
  caption
  link
}

fragment KeyInsightsBlock_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  keyInsightsBlocks {
    id
    textMarkdown
  }
}

fragment KeyInsightsCarousel_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  keyInsightsBlocks {
    id
    textMarkdown
  }
}

fragment KeyInsights_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  ...KeyInsightsCarousel_contentPiece
  ...KeyInsightsBlock_contentPiece
  keyInsightsBlocks {
    id
    textMarkdown
  }
}

fragment ListenButton_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  id
  title
  trackingTitle
  subtitle
  readingTime
  isPremium
  hasBlocks
  hasChapters
  hasAudio
  contentPieceType {
    name
    trackingName
  }
  ...AudioOnlyBanner_contentPiece
}

fragment LoggedInPaywall_viewer_2HyoJ4 on Viewer {
  webSubscriptions {
    defaultWebPlan {
      ...PremiumAccountPromotionPanel_webPaymentPlan_2HyoJ4
    }
  }
}

fragment MainContentSection_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  ...ContentPieceSEO_contentPiece
  ...ContentHeader_contentPiece
  ...ContentFooter_contentPiece
  title
  headerImage {
    ...ServerImage_image
  }
  globalContentPieceId
  trackingTitle
  subtitle
  firstPublishedAt
  readingTime
  isPremium
  deepLink
  hasBlocks
  hasChapters
  hasAudio
  id
  canonicalLink
  byline
  contentPieceType {
    name
    trackingName
  }
  blocks {
    __typename
    ...Block_block
    ... on Node {
      __isNode: __typename
      id
    }
  }
}

fragment MostPopularTags_tags on GenericTagConnection {
  edges {
    node {
      __typename
      ... on AssetClassTag {
        slug
      }
      ... on ContentTag {
        slug
      }
      ... on GeographyTag {
        slug
      }
      ...Tag_tag
      ... on Node {
        __isNode: __typename
        id
      }
    }
  }
}

fragment Navigation_authorization on Authorization {
  roles {
    isB2bUser
  }
}

fragment Navigation_tags on GenericTagConnection {
  ...MostPopularTags_tags
}

fragment PaywallBanner_contentPieceType on ContentPieceType {
  isAvailableForFreemium
}

fragment PaywallBanner_viewer_2HyoJ4 on Viewer {
  ...AnonymousPaywall_viewer_2HyoJ4
  ...LoggedInPaywall_viewer_2HyoJ4
}

fragment PremiumAccountPromotionPanel_webPaymentPlan_2HyoJ4 on WebPaymentPlan {
  amount
  currency
  currencySymbol
  interval
  promotionApplied(slug: $planSlug) {
    stripeDiscount {
      discountPct
      discountAmount
      id
    }
    id
  }
}

fragment QuoteBlock_block on QuoteBlock {
  quote
  caption
}

fragment ServerImage_image on URLImage {
  full
}

fragment SingleContentPiece_authorization on Authorization {
  ...authorization_authorization
  ...DownloadContentButton_authorization
  roles {
    isPreviewingContentAllowance
    isPreviewing
    isAnonymous
    hasPremiumSubscription
    isFreemium
  }
}

fragment SingleContentPiece_content on Content {
  ...authorization_content
  anonymousUserHasPremium
}

fragment SingleContentPiece_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  ...AudioOnlyBanner_contentPiece
  ...authorization_contentPiece
  ...MainContentSection_contentPiece
  globalContentPieceId
  trackingTitle
  isPremium
  hasBlocks
  hasChapters
  hasAudio
  contentPieceType {
    name
    trackingName
    isAvailableForFreemium
    ...PaywallBanner_contentPieceType
  }
  chapters {
    __typename
    id
    slug
  }
}

fragment SingleContentPiece_viewer_2HyoJ4 on Viewer {
  ...PaywallBanner_viewer_2HyoJ4
  mostPopularTags(first: 10) {
    ...Navigation_tags
  }
  authorization {
    ...Navigation_authorization
  }
}

fragment Tag_tag on GenericTag {
  __isGenericTag: __typename
  __typename
  ... on AssetClassTag {
    name
    slug
  }
  ... on GeographyTag {
    name
    slug
  }
  ... on ContentTag {
    name
    slug
  }
}

fragment TextBlock_block on TextBlock {
  textMarkdown
}

fragment authorization_authorization on Authorization {
  roles {
    isPreviewingContentAllowance
    isPreviewing
    isAnonymous
    hasPremiumSubscription
    isFreemium
  }
}

fragment authorization_content on Content {
  anonymousUserHasPremium
}

fragment authorization_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  isPremium
  contentPieceType {
    isAvailableForFreemium
  }
}


Morgan Stanley’s Love Letter Gives Tesla Shares A Boost

Morgan Stanley’s Love Letter Gives Tesla Shares A Boost

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