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Peloton Might Finally Be Going Places

Peloton Insight 280122

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Your Daily Brief For January 31st

**Peloton** investors have faced an endurance test to rival the fitness firm’s toughest workouts over the past year. But after an 85% downhill run in the share price, the worst might finally be behind them. And that might make now a good time to buy into the company… 

# **What’s been going on with Peloton?**

Following a [bumpy market debut](https://www.cnbc.com/2019/09/26/peloton-pton-ipo-stock-starts-trading-at-27-per-share.html) in September 2019, Peloton’s life as a public company quickly settled into a steady groove. That is, until the coronavirus pandemic upended consumer habits and convinced investors that the future of fitness was home-bound. 

Peloton’s stock surged from a low of less than $20 a share in March 2020 to $167 in January 2021, driving its market value to nearly $50 b

Insight

contentPieceId

encryptedEmail

ContentPieceQuery

viewer

query ContentPieceQuery(
  $contentPieceId: String!
  $encryptedEmail: String
) {
  viewer {
    authorization {
      roles {
        isAnonymous
      }
      ...SingleContentPiece_authorization
    }
    content(encryptedEmail: $encryptedEmail) {
      ...SingleContentPiece_content_11DhN6
      contentPiece(contentPieceId: $contentPieceId) {
        __typename
        ...SingleContentPiece_contentPiece
        id
      }
    }
    id
  }
}

fragment AudioOnlyBanner_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  headerImage {
    ...ServerImage_image
  }
  title
}

fragment Block_block on ContentPieceBlock {
  __isContentPieceBlock: __typename
  __typename
  ... on TextBlock {
    id
    ...TextBlock_block
  }
  ... on ImageBlock {
    id
    ...ImageBlock_block
  }
  ... on QuoteBlock {
    id
    ...QuoteBlock_block
  }
}

fragment ContentMetadata_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  byline
  consumptionTime
  dateUpdatedDisplay
  contentPieceType {
    name
  }
}

fragment ContentPieceSEO_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  title
  imageForSeo: headerImage {
    url: full
  }
  subtitle
  firstPublishedAt
  id
  ... on PublicContentPiece {
    globalContentPieceId
  }
  byline
  seoTitle
  searchDescription
  canonicalLink
}

fragment ExploreMore_content_3M8Ve6 on Content {
  moreContentPiecesOfSameType: contentPieces(first: 5, filterByTypeOfId: $contentPieceId) {
    edges {
      node {
        title
        id
        slug
        subtitle
      }
    }
  }
}

fragment ImageBlock_block on ImageBlock {
  image {
    ...ServerImage_image
  }
  alt
  caption
}

fragment ListenButton_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  id
  title
  trackingTitle
  subtitle
  readingTime
  isPremium
  hasBlocks
  hasChapters
  hasAudio
  contentPieceType {
    name
    trackingName
  }
  ...AudioOnlyBanner_contentPiece
}

fragment MainContentSection_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  ...ContentMetadata_contentPiece
  ...ListenButton_contentPiece
  ...ContentPieceSEO_contentPiece
  ...AudioOnlyBanner_contentPiece
  title
  headerImage {
    ...ServerImage_image
  }
  globalContentPieceId
  trackingTitle
  subtitle
  firstPublishedAt
  readingTime
  isPremium
  deepLink
  hasBlocks
  hasChapters
  hasAudio
  id
  byline
  contentPieceType {
    name
    trackingName
  }
  blocks {
    __typename
    ...Block_block
    ... on Node {
      __isNode: __typename
      id
    }
  }
}

fragment MoreContentSection_content_11DhN6 on Content {
  ...ExploreMore_content_3M8Ve6
  mostRecentBrief: contentPieces(first: 1, excludeId: $contentPieceId, contentType: "DAILY_BRIEF") {
    edges {
      node {
        id
        ...SingleContentLarge_contentPiece
      }
    }
  }
  mostRecentInsight: contentPieces(first: 1, excludeId: $contentPieceId, contentType: "INSIGHT") {
    edges {
      node {
        id
        ...SingleContentLarge_contentPiece
      }
    }
  }
}

fragment QuoteBlock_block on QuoteBlock {
  quote
  caption
}

fragment ServerImage_image on URLImage {
  full
  srcSet
}

fragment SingleContentLarge_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  title
  byline
  consumptionTime
  headerImage {
    ...ServerImage_image
  }
  hasChapters
  chapters {
    __typename
    id
    slug
  }
  id
  slug
}

fragment SingleContentPiece_authorization on Authorization {
  roles {
    isPreviewingContentAllowance
    isPreviewing
    isAnonymous
    hasPremiumSubscription
  }
}

fragment SingleContentPiece_contentPiece on ContentPieceInterface {
  __isContentPieceInterface: __typename
  ...AudioOnlyBanner_contentPiece
  ...MainContentSection_contentPiece
  globalContentPieceId
  trackingTitle
  isPremium
  hasBlocks
  hasChapters
  hasAudio
  contentPieceType {
    name
    trackingName
  }
  chapters {
    __typename
    id
    slug
  }
}

fragment SingleContentPiece_content_11DhN6 on Content {
  ...MoreContentSection_content_11DhN6
  anonymousUserHasPremium
}

fragment TextBlock_block on TextBlock {
  textMarkdown
}


Peloton Might Finally Be Going Places

What’s been going on with Peloton?

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Your Daily Brief For January 31st

Could These Obesity-Drug Stocks Make Your Portfolio Look Big?