event-led
campaigns
what's going on?
Hundreds of thousands of time-poor, community-driven retail investors turn to Finimize every single day, determined to grow their skills and become better investors. Become a key part of our community's learning experience, and you could directly engage with and convert retail investors.
Our education-centric promotional campaigns align your solutions with our community members' needs. With an event-led campaign, you can connect with one of the biggest and most engaged retail investor communities in the world – live. You’ll build brand awareness with tailored campaigns, featuring multiple touchpoints, and inspire trust by demonstrating your specific expertise.
evergreen growth content
microsites on finimize.com
event sponsorship
native newsletter promotions
influencer endorsement
social media entrenchment
why should I care?
By speaking at a custom online or real-life Finimize event, you can highlight a headline topic that aligns your solutions with our community's interests. This demonstrates thought leadership and builds trust among attending retail investors.
For one, this approach converts engaged retail investors into customers by demonstrating your ability to solve their problems. And for another, the insights gathered – that's questions, comments, and feedback – will partly inform further promotional messaging, to ensure campaigns in the Finimize Daily Newsletter and social channels are extremely relevant to our community's needs.
And the best bit: you can take a hands-off approach. Our community team will put together a high-impact showcase that demonstrates your solutions, and collect feedback and questions from an engaged audience.
brand awareness
thought leadership
brand advocacy
customer acquisition
brand trust
evergreen growth
our partners
how does it work?
Showcase your educational value and directly engage with active retail investors. You'll gain insight into your target audience via live community engagement, and promote your solutions across a reduced and event-centric multi-channel approach.
Here's how it works:
step one
Together, we'll define a relevant educational message that best highlights your services and resonates with our community of retail investors. Say, "How to Pick Stocks?" or "How to Trade Options?".
step two
You'll speak at and sponsor a custom Finimize event, either online or in real life, and discuss a headline topic that aligns with your key educational message and services. This should demonstrate your thought leadership, and show our community that you're a trustworthy source that could add real value to their existing setups.
As a result, you can create brand advocates and acquire some of our most engaged members as your customers – 40% of them take financial action after attending a Finimize event, after all. What's more, you'll discover which problems our members want to solve, helping you address their needs at scale in your promotional message via our newsletter and social promotions.
step three
We'll create and run native, ultra-relevant promotions across the Finimize Daily Newsletter and social channels to drive acquisition at scale. Your messaging will incorporate takeaways from your event to best address the needs of our investor community, and introduce your services as a solution.
One-month event-led campaign
Scenario
Exposure to a US audience of 550,000 retail investors
One promotional webinar
Three newsletter promotions
Approximate budget of $18,500
Expected Impact
Approximately 2.75 million relevant brand impressions
450 - 1,000 webinar RSVPs
150 - 450 webinar attendees
Approximately 1,500 - 3,000 clicks to partner's channels
Finimize campaigns are booked as monthly commitments.
Expected impact and cost vary based on the campaign type, target audience, and budget.
explore Other promotional solutions
Multiplier Campaigns
Engage with your target audience directly through events, and maximize your campaign's impact by highlighting your expertise and educational value in content published across all Finimize channels. Drive high-quality engagement and acquisition, both evergreen and immediate.
Content-Led Partnerships
Our education-led multi-channel approach will put your specific expertise in the spotlight, and build meaningful brand awareness via newsletter, social media, and web placements. Designed to drive immediate and evergreen growth.
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Demonstrate your solutions at the world's biggest event of its kind for retail investors. Previous Summits have seen more than 15,000 investors attend to learn from industry experts.
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